I’ve been building JOYELY for years, teaching about joy and emotional intelligence, creating programs and frameworks. But somewhere along the way, I realized something devastating: I was building a company about Living JOYELY while completely failing to Live JOYELY myself.
JOYELY is a word I designed to replace the myth of “Happily Ever After.” That fairy tale ending isn’t scientifically possible and it’s not sustainable. Living JOYELY means something real: feeling all my emotions without letting them control me, freeing myself from their weight and power, and choosing epic adventures, genuine fun, and living big instead of small.
That’s what I wanted to create with others. That’s what I was teaching.
But I was grinding instead. Building, not living. Creating frameworks while forgetting to actually feel. Teaching others to be emotionally free while I stayed trapped in hustle mode.
That changes now.
This brings me back to why I started JOYELY in the first place. I wanted to create spaces where people can experience something the world desperately needs: joy as core human infrastructure.
My daughter Bailey and I co-wrote the WHY JOY book, now on Amazon, to share the science behind this. I created the Chair of JOY experience to give people a place to actually feel it. But somewhere in building the business, I lost sight of the bigger mission.
Free and Unstoppable is our philosophy and a call for everyone who gets this to join us. Researchers who want to study emotional freedom. Scientists investigating the neuroscience of joy. Influencers ready to model authentic living. Business leaders who know their teams need this. Parents who want their kids to grow up emotionally free.
This is bigger than JOYELY. This is about experiencing what becomes possible when we stop performing and start living.
Free means emotional freedom: the permission to feel everything fully without shame, without performance, without making your emotions smaller to make others comfortable.
Unstoppable is what happens when you stop wasting energy hiding parts of yourself. When you’re emotionally free, you become unstoppable while nothing internal is blocking you anymore.
Today I AM Free and Unstoppable and you can be too with the JOY Intelligence framework. My JQ deck is packed with tools for this exact journey.
I’m taking singing lessons. I’m starting a band. I’m becoming a kickass boxer. I’m organizing my life exactly how I want it. I’m wearing the clothes that make me feel alive. I’m feeling my funk when I’m in it AND my strength when I have it.
I’m living Free and Unstoppable in my own life right now, not someday when I’m “ready.”
The need for emotional freedom spans across every community, every age, every walk of life:
Entrepreneurs are burning out at unprecedented rates. 72% of entrepreneurs are impacted by mental health conditions, and 42% have experienced burnout in the past month alone. They’re building businesses while sacrificing their own emotional wellbeing.
Veterans are struggling with invisible wounds. 41% of veterans need mental health care programs every year, yet more than half of veterans with a mental illness did not receive treatment within the past year. They’ve served our country and deserve emotional freedom in their return to civilian life.
Seniors face unprecedented mental health challenges. Around 14% of adults aged 60 and over live with a mental disorder, and about a quarter of older people experience social isolation and loneliness, which are key risk factors for mental health conditions.
Children and families are in crisis. Nearly 1 in 5 children ages 3 to 17 have been diagnosed with a mental, emotional, or behavioral health condition, and around one in seven children and adolescents aged 10-19 are affected by mental health conditions. Our kids need permission to feel everything without shame.
Business owners are carrying the weight of the world. 92% of small business owners experienced mental health problems over the past two years, often hiding their struggles while they feel they need to be “strong” for their teams.
Across all these groups, the pattern is the same: people are suffering in silence, performing strength while dying inside, hiding their humanity to meet others’ expectations.
If you’ve been waiting for permission to feel everything fully – you have it.
If you’ve been holding back parts of yourself to make others comfortable – stop.
If you’ve been playing small because big feels scary – it’s time.
You don’t need to be perfect or have it all figured out. Show up as all of yourself: the vulnerable parts, the powerful parts, the withdrawn parts, the curious parts. Discover that you’re unstoppable when you stop fighting who you are.
JOYELY has always been about safety, presence, and joy. Now we’re making it explicit: when you feel emotionally safe (free to be yourself), when you’re fully present (not performing), joy isn’t something you have to chase. It emerges naturally. And from that place, you become unstoppable.
Not because nothing can hurt you, but because you’re no longer afraid of feeling.
Not because you’re invincible, but because you’re authentic.
Not because life gets easier, but because you stop making it harder by hiding.
We believe emotions are fuel, not obstacles.
We know vulnerability is a superpower.
We refuse to settle for half a life when a full one is available.
JOYELY: Free and Unstoppable.
This is who we are. This is how we live. This is what we’re building together.
Are you in?
Joy has always been there, waiting for you to sit with it.
The Chair of JOY Experience is our gift to you. Four simple steps: sit, breathe, think, feel. Universal language that anyone can use.
Millions of people try meditation but struggle with it. The biggest misconception is that you have to stop thinking or “clear your mind” to do it right. The Chair of JOY is different. It’s about processing emotion, helping you navigate whatever comes up, building new neural pathways. There’s no wrong way. In fact, the more you do it, the easier life becomes. It’s yours for the taking and keeping, and it’s completely free.
All you have to do is use it often.
That’s it. That’s your Chair of JOY. It likely takes less than a minute. Kids love it.
Free and Unstoppable starts here, in whatever chair you’re sitting in right now.
We begin with safety, the foundation for emotional freedom. From safety, we move into presence, where we can feel fully and truthfully. And through presence, we access joy—not as a mood, but as a sustainable inner state that lives beneath all the noise.
The Chair of JOY® is how we access it. Sit. Breathe. Think. Feel. This simple method returns us to what’s already within. Joy isn’t something we chase or earn. It was never gone. We just forgot. The Chair helps us remember.
Bailey and I developed the JQ Emotions Map and JOY Intelligence framework to give you the tools to build emotional confidence. The JQ deck is packed with practical ways to navigate whatever life brings. We’ve spent years researching what actually works, not what sounds nice.
Unstoppable means you’re no longer waiting for permission. You’re no longer ruled by emotional suppression, past patterns, or other people’s expectations. You move through life with emotional confidence. You lead with your full self. That’s what makes you unstoppable.
This is how we live: Free, present, Living JOYELY, and unstoppable.
Ready to explore what Free and Unstoppable looks like in your life? Join us at JOYELY.com and discover the power of emotional freedom.
JOYELY® transforms workplace culture with digital emotional processing tools and data-driven technology, empowering engaged, resilient, and high-performing teams. Dedicated to elevating global well-being, JOYELY® makes joy a core life skill through experiences like the Chair of JOY®, JOY Intelligence™ Emotions Map, and the Four Stages of Presence. Inspiring individuals and organizations to access clarity, resilience, and purpose, JOYELY® is available for conferences, keynotes, event showcases, interactive programs, and fundraising—creating an undeniable conversation for all.
Welcome to JOYELY, where JOYELY Ever After is not just a dream, it’s our lifestyle.
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